Xingyuan Tires Group is located in Guangrao Country, Dongying, one of the country’s top-100 counties, and the hometown of Sun Wu, enjoying a long history, a prosperous economy, and convenient transportation. It is also an emerging industrial manufacturing base in Shandong Province.
Founded in 1994, the Group consists of four subsidiaries: Xingyuan Tires Group Co., Ltd., Shandong Guangrao Xingyuan Rubber Co., Ltd. Shandong Guangda Tires Co., Ltd., Shandong Xingyuan New Building Materials Co., Ltd. and Shandong Xingyuan New Wall Body Co., Ltd. It is a large diversified private joint-stock group company focused on the production of tires while integrating new building materials and new product development. The group has a total staff of more than 5,000 people, including more than 680 engineering and technical personnel, with total assets of 5.8 billion yuan.
The Group now has an annual output of 5.8 million sets of all-steel truck radial tires, and possesses seven leading brands: “HILO”, “National Treasure”, “Annite” “Qiangwei”, “AMBERSTONE”, “Guangda”, and “Xingyuan”, among which the HILO trademark has been identified as “China Famous Brand” by the State Administration for Industry and Commerce. Our products have passed the ISO/TS16949, ISO9001 Quality Management System certification, ISO14001 Environmental Management System certification, the CCC certification, the U.S. DOT certification, the European ECE certification, the Brazil INMETRO certification, the Indian BIS certification, and the Kenyan ITS certification.
Over the years, the group has been adhering to the management concept of “Technology-oriented, surviving based on market, regarding quality as the fundamental and credibility as the guarantee, and giving top priority to user interests”. Through continuous efforts, both economic and social benefits have been increased and the enterprise has also embarked on the track of healthy, sustainable and stable development. After ten years of development, the company has developed steel truck radial tires in 18 series, more than 80 specifications, and more than 130 varieties. We have established more than 100 sales outlets, having formed a nationwide sales network covering more than 30 provinces and autonomous regions. While actively expanding the domestic market, Group also vigorously explores the international market. The products have been exported to more than 80 countries and regions including the Middle East, Africa, Southeast Asia, Latin America, Hong Kong, and Macao. With excellent quality and the sound after-sales service system, the company has won the trust of customers at home and abroad, and enjoys a high reputation in the domestic and foreign market.
Xingyuan Group has been adhering to the corporate philosophy of “establishing business based on integrity and creating benefits for society”; it takes the revitalization of the national industry as their own mission, striving to build a well-known brand in tire industry in China. In recent years, the company has won multiple honorary titles, including “Top-50 enterprise of comprehensive strength in the tire industry in Shandong”, “China’s high-integrity enterprise”, “customer satisfaction unit”, “AAA credit enterprise”, “advanced enterprise of international operations”, “the 6th place in sales among peers in the tire industry in Shandong in 2009”, “the world’s top-75 tire manufacturer”, “high-tech enterprise”, “China Customs Class A enterprise”, and so on; the company’s HILO steel truck radial tires was named Shandong Famous Brand, Shandong Well-known Trademark, and the Key Export Brand Supported and Developed by Shandong Province.
Group is closely focused on the strategies of “revitalizing the enterprise through technology and talents, and seek sustainable development through structural adjustment”, while emancipating the mind and upgrading ideas. It has achieved new breakthroughs in terms of scale, management, science and technological innovation.
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